That’s
Dead Good
That!

Dead Good is a creative studio born from a clash of worlds. Our name comes straight from Manchester slang—where "dead" means incredibly, undeniably great—but we set up shop in Hong Kong, where the word itself is traditionally a major taboo.

Founded by a pair of Australian-Hong Kong and British-Hong Kongers, we know exactly where the boundaries lie, which means we know how to respect them while still unleashing absolute, uncensored creativity.

We mix deep cultural awareness with pure fun to make ads that truly connect, proving that being a little bit rebellious is the best way to thrive anywhere.

CHESTER SIU
CO-FOUNDER
CREATIVE DIR.

JON TANG
CO-FOUNDER
BUSINESS DIR.

GUY
GUIDE

MEWS
MUSE

RICHIE FOWLER
DIRECTOR OF PHOTOGRAPHY

JUSTIN CHUI
PRODUCER
PROJECT MANAGER